Project

Custom Shopify E-Commerce Site

Tecnova designed and developed a transactional website offering a distinctive purchasing journey, where each order included a built-in entry into a contest mechanism.

2025
E-commerce

See the brief All projects for LDT Giveaway

Overview

THE BRIEF.

We designed and developed LDT Giveaway, a fully Liquid-coded Shopify e-commerce site offering a unique experience where each purchase gives a chance to win a vehicle. This 360° project covered all strategic and technical aspects, from UX/UI design to the integration of a participant-counting system.

Context

Before the project, LDT Giveaway needed an online commerce site capable of supporting a purchase concept tied to a chance to win a vehicle. The brand wanted a clear and cohesive experience, both visually and throughout the buying journey. It also needed to rely on a reliable technical foundation, designed to handle the participation associated with each order. The whole project called for an approach bringing together strategy, design, and development.

The challenge

The mandate was to turn a sales concept with participation into an e-commerce experience that was easy to understand and easy to use. The goal was to connect the act of purchasing with a participant-counting logic, without weighing down the journey or creating ambiguity. The site also had to reflect a polished visual identity and maintain consistency between the interface, the information presented, and the actions expected. Everything had to be integrated into a Shopify environment, with solid technical execution.

The solution

Tecnova delivered a 360° project by handling the full design and development of the LDT Giveaway site on Shopify. The team carried out the UX/UI design to structure a smooth purchasing journey and highlight the participation principle associated with orders. The site was custom developed and fully coded in Liquid to meet the specific needs of the concept. Tecnova also integrated a participant-counting system, so that each purchase was tied to a participation managed in a structured way. The whole solution was designed to offer a unique and cohesive e-commerce experience, both strategically and technically.