Project

Custom Shopify Store

Tecnova designed a custom Shopify store with a modern UX/UI experience, smooth navigation, and tools built to support online sales.

2024
E-commerce

See the brief All projects for Jün Ferme Florale

Overview

THE BRIEF.

Jun Ferme Florale aimed to maximize conversions on its website and make online sales management easier. To do this, we developed a custom Shopify store with a modern UX/UI design, an effective conversion strategy, and smooth navigation. We also integrated a B2B sales portal, a blog section and newsletter to maintain engagement, as well as multilingual translation to expand its market. Jun Ferme Florale now benefits from an ergonomic site that simplifies and improves the management of its online sales.

Context

In 2024, Jün Ferme Florale was looking to better support its online sales through its website. The company wanted to offer a more current and simpler experience for its customers, while maintaining a consistent brand presence. It also needed to keep users engaged beyond the purchase, through recurring content and communications. Finally, the goal of expanding its market meant the site had to be able to address more than one language.

The challenge

The main challenge was to maximize conversions without making the purchase journey more cumbersome. It was also necessary to make day-to-day online sales management easier by offering a clear and ergonomic environment. The site had to meet both B2C and B2B needs, with tailored access and features. At the same time, the company needed a space to nurture its relationship with its community and support discovery of its offering.

The solution

Tecnova developed a custom Shopify store, supported by a modern UX/UI design and smooth navigation to guide visitors toward purchase. A conversion strategy was built into the journey to support decision-making throughout the experience. The team also set up a B2B sales portal to meet the needs of business accounts in a dedicated space. A blog section and newsletter integration were added to maintain engagement. Finally, multilingual translation was integrated so the site could reach a broader market.